CONQUERING TIME AND DISTANCE WITH A TOUCH OF HEART
Private aviation is often presented as a perk, a time saver, or a business essential. We took an altogether different route for NetJets, the world’s largest private aviation company. We highlighted the emotional component that elite business travelers know only too well. Time Away and Time Together are the twin poles they must navigate; we showed that NetJets understands what it means to manage time most successfully.
Event marketing deepens the connection
Among the affluent, the experience is key. NetJets highlights the importance of access by making being there possible in a variety of rewarding ways.