IDEAS THAT INSPIRE
Put away that thesaurus please. In the world of luxury, overwrought adjectives are a dime a dozen. Gallons of ink have been spilled to make what’s good sound even better. Work from The Affluence Collaborative makes clear the affluent customers’ point of view on the subject: enough is enough. Authenticity and honesty trump hype. Keep it real. The eighties are long gone, and with them the need to gild every lily.
A PEEK AT NEW WORK
We’re thrilled to have been able to collaborate with so many talented partners for the unveiling of WÜSTHOF’s new booth design and rebranding effort at the 2019 International Home + Housewares Show in Chicago. Using the most technologically-advanced equipment and techniques available, we photographed a blood orange slice to soar over 20-feet high and serve as an enveloping invitation to discover what fresh, new things are happening with WÜSTHOF.
Photo by: Josh Sears
Today’s data and how it’s used is completely upending our world. As Portfolio Manager and Head of Research at Gerstein Fisher, the quantitative investment management firm he founded in 1993, Gregg Fisher has been looking at the world through a quantitative lens for over 25 years. We’re helping to get the word out to a larger audience through The Q Factor with Gregg Fisher, a podcast that explores the remarkable ways that data is shaping all aspects of our modern life.
See our work for Gerstein Fisher >>
AS SEEN ON SOCIAL
One from the Archives
Inspired by our past
Peninsula Hotel's PORTRAITS OF PENINSULA. Among elite hotel brands The Peninsula has a surprisingly small footprint. So we made it our task to elevate their share of mind with a communications strategy rooted in a unique insight: Affluent guests, most of whom work incredibly hard, appreciate a staff who take great pride in the work they do as well. We convinced Annie Leibovitz to leave Hollywood celebrities for Peninsula bellboys and create a vibrant new platform.
See the work >>
On the road
Snaps from our travels
AgencySacks is in Paris … stay tuned for a big reveal!